How to Run an Influencer Campaign?

How to Run an Influencer Campaign?

Running a successful influencer campaign starts with a clear plan. You need the right goals, the right influencers, and the right message. This article shows you step-by-step how to plan,…
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How to Build a Customer Persona?

How to Build a Customer Persona?

If you want your product or marketing strategy to work, you need to know who you’re talking to. That’s where a customer persona comes in. A customer persona is a…
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