Browse the latest digital marketing articles, tutorials, and research from Universal Business Council.(210 articles)
Having a strong online presence is vital for any business in the current scenario. Online marketing is more effective and can reach unexpected target audience; unlike traditional marketing. Digital marketing channels are the doors to step in to create your online presence. However, every digital…
We all know the right SEO can do magic to your business. Anyone who is taking up an SEO job needs to have sound knowledge for the same. Whether you are an SEO professional or a business owner who is carving your website to make it more SEO friendly. It is vital to know … Continue…
The emergence of influencer marketing has completely changed the face of social media. The new marketing technique has made the SMO more intense and fruitful for all corporations who are keen to generate millions of website traffic and also target to get more business leads. The digital…
So you are done with creating a new Facebook group. Adding attractive cover pic., picking up a proper name, adding required & related info; and all set to get millions of notifications about people joined/like to join your group, right? No, it’s not that easy. Despite you are done…
In addition to a professional showcase for companies and professionals, LinkedIn has also become a most happening B2B platform. Now it is doing more than just posting about company information and people looking for a job and expanding their professional network. LinkedIn marketing holds its…
The email marketing is tactic, and the manager’s role is more of strategizing skills instead of operational. But what exactly skill set do a company management demands from an email marketing manager. Here is a list of 10 Must-have skills for professional Email Marketers. 1) Ability To…
Like every other digital marketing campaign, email marketing can also become more fruitful; if executed well. Here is a list of 10 Must Have Affiliate Marketing Tools for Marketer to make their endeavor a success. Let’s roll the ball. 1) Duplichecker Content is the King”…
According to LinkedIn experts, more than 80% of B2B marketers consider “LinkedIn” platform as an authoritative source of getting business leads. Another 67% of business houses accept that they use their LinkedIn page to distribute relevant content to their audiences. I.e. doing content…
Content marketing is a significant contributor when we talk about digital marketing campaigns. If we go by facts, a recent survey made by a digital marketing company, 50% of the businesses is planning to invest more in content marketing by the end of 2019 — this calls for cheers from the content…
Marketing efforts aim to connect your business with your existing/potential customers at the right time. As today we are living in a digitization era, that calls to use digital marketing channels for promoting your business/brand. Investing in digital marketing has proven quite beneficial for all…
Got an interview scheduled for the position of PPC expert? Congrats!! You might be a recent player or a PPC expert, but if you have to appear in an interview, you should do some necessary preparations. Here we have collected and described 15 possible questions that the interviewer does ask in any…
Email Marketing is very crucial for everyone who is taking up digital marketing campaigns for his own business or any client project. ‘Old is gold’ this is true, but when we are talking about every changing technology, then we have to be updated with the latest trending scenario of the…