Research & Knowledge Hub
1,138+ research articles, technical guides, and in-depth analyses authored by council members and industry experts.
Articles - Page 92
1,138 articles
SEO Or PPC Marketing – Which One Will Give Better Outcomes?
SEO and PPC both are significant strategies used under Internet Marketing concept. Both have their significance. SEO is said to be free and organic; on the other hand, PPC is considered as paid but resulting fast activity. This article will provide you an overall comparison between the duo along…
How Does Google Adwords Helps Your Business?
Google AdWords is quite simple to use, right? It works on the simple mechanism of running paid ads to generate business leads. But one has to study and understand Google Adwords in depth if he wishes to get the maximum benefit out of it. Well, no doubt using Google Adwords can help you to…
Top 5 Digital Marketing Channels For Local Businesses
Having a strong online presence is vital for any business in the current scenario. Online marketing is more effective and can reach unexpected target audience; unlike traditional marketing. Digital marketing channels are the doors to step in to create your online presence. However, every digital…
5 Huge SEO Mistakes To Avoid
We all know the right SEO can do magic to your business. Anyone who is taking up an SEO job needs to have sound knowledge for the same. Whether you are an SEO professional or a business owner who is carving your website to make it more SEO friendly. It is vital to know … Continue…
How To Boost Your Traffic and Conversions Through Influencer Marketing?
The emergence of influencer marketing has completely changed the face of social media. The new marketing technique has made the SMO more intense and fruitful for all corporations who are keen to generate millions of website traffic and also target to get more business leads. The digital…
10 Simple Ways To Grow Your Facebook Group Faster
So you are done with creating a new Facebook group. Adding attractive cover pic., picking up a proper name, adding required & related info; and all set to get millions of notifications about people joined/like to join your group, right? No, it’s not that easy. Despite you are done…
How To Use LinkedIn Analytics For a B2B Audience?
In addition to a professional showcase for companies and professionals, LinkedIn has also become a most happening B2B platform. Now it is doing more than just posting about company information and people looking for a job and expanding their professional network. LinkedIn marketing holds its…
10 Must-Have Skills For Professional Email Marketers
The email marketing is tactic, and the manager’s role is more of strategizing skills instead of operational. But what exactly skill set do a company management demands from an email marketing manager. Here is a list of 10 Must-have skills for professional Email Marketers. 1) Ability To…
Top 10 Must Have Affiliate Marketing Tools for Marketer
Like every other digital marketing campaign, email marketing can also become more fruitful; if executed well. Here is a list of 10 Must Have Affiliate Marketing Tools for Marketer to make their endeavor a success. Let’s roll the ball. 1) Duplichecker Content is the King”…
How To Leverage LinkedIn To Boost Your Engagement
According to LinkedIn experts, more than 80% of B2B marketers consider “LinkedIn” platform as an authoritative source of getting business leads. Another 67% of business houses accept that they use their LinkedIn page to distribute relevant content to their audiences. I.e. doing content…
Steps To Become a Successful Content Marketer
Content marketing is a significant contributor when we talk about digital marketing campaigns. If we go by facts, a recent survey made by a digital marketing company, 50% of the businesses is planning to invest more in content marketing by the end of 2019 — this calls for cheers from the content…
How Will Your Business Gain From Investing In Digital marketing?
Marketing efforts aim to connect your business with your existing/potential customers at the right time. As today we are living in a digitization era, that calls to use digital marketing channels for promoting your business/brand. Investing in digital marketing has proven quite beneficial for all…