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Universal Business Council

Research & Knowledge Hub

521+ research articles, technical guides, and in-depth analyses authored by council members and industry experts.

Articles - Page 43

521 articles

How Can Small Business Leverage Social Media?
Digital MarketingApr 29, 2019

How Can Small Business Leverage Social Media?

Social media has drastically changed how we impart, communicate, associate, and connect. Social platforms have given a global pedestal to everyone where that one can exploit to explore the world and create a community without even moving from their place. It has created a digitally connected globe…

Smita
Common SEO Mistakes To Avoid
SEOApr 26, 2019

Common SEO Mistakes To Avoid

Search engine optimization (SEO) has advanced more in a previous couple of years than in the past two decades joined, which has made it troublesome for the average business person to stay aware of the most recent updates. SEO, SMO techniques are regularly changing because of search engines’…

Smita
A Step By Step Guide To Successful Email Marketing
Digital MarketingApr 26, 2019

A Step By Step Guide To Successful Email Marketing

The continuous rise of digital marketing has given a boost to social media marketing activities. Email marketing campaigns being one of the prime online marketing strategies has gained big favor. Despite the business size; everyone aims to leverage Email marketing campaigns to grow their business…

Smita
Why Is Social Media Marketing Important?
Digital MarketingApr 24, 2019

Why Is Social Media Marketing Important?

For some social media marketing is a fad having no practical or long-run benefits, whereas some business experts believe investing in it will have excellent results for long. The stats say 95% of social media marketers accepted that it had benefited their business and have increased their profits…

Smita
Top 10 Facebook Marketing Tools To Optimize Your Page
Digital MarketingApr 22, 2019

Top 10 Facebook Marketing Tools To Optimize Your Page

No matter how often and how much you invest in your Facebook marketing campaign. The experts suggest using various tools to optimize your Facebook page and run facebook marketing campaign successfully. This post will highlight the ‘Top 10 Facebook Marketing Tools to Optimize Your Page.’…

Smita
How To Use Instagram To Grow Your E-Commerce Business?
InstagramApr 19, 2019

How To Use Instagram To Grow Your E-Commerce Business?

Instagram is one of the most popular social media platforms nowadays and is also a promising social media marketing tool. Instagram is the epitome of “Less is more” as it allows few options such as a square picture, Hashtags, and text while posting on your Instagram page. These options…

Smita
How To Start A Career In Social Media In India?
Digital MarketingApr 19, 2019

How To Start A Career In Social Media In India?

When you wake up in the morning, the first thing you do is to check your mobile for Facebook updates, emails, and other social media network notification, right? I bet!! Don’t feel alien most of the young generation has the same curiosity for social media nowadays. If social media eats much of your…

Smita
Career Prospects with Advanced Excel Certification
ExcelApr 16, 2019

Career Prospects with Advanced Excel Certification

Excel professionals got their career opportunity because of the Microsoft Excel; this is one of the principal applications introduced by Microsoft Inc. as an integral part of MS office. It is a spreadsheet application that is used for all types of data entry jobs in a more organized way. The Excel…

Smita
Must-Have Skills Of SEO Practitioners
SEOApr 15, 2019

Must-Have Skills Of SEO Practitioners

Having SEO Certification doesn’t stamp guaranteed results as all SEO practitioners are not the same. The digital marketing experts or even business experts have understood it well that SEO serves as a foundation for all other online marketing practices such as SMO, PPC, SMM or even Social…

Smita
Digital Marketing Salary, Career & Future Scope In US
Digital MarketingApr 12, 2019

Digital Marketing Salary, Career & Future Scope In US

Digital marketing is the most coveted profession that ensures a promising career. Eventually, digital marketing has replaced traditional marketing practices while extending advanced advertising and promotional activities business through digital media. The business experts stamped the fact that it…

Smita
What To Expect From A Career In Tax?
BlockchainApr 10, 2019

What To Expect From A Career In Tax?

Tax is an unavoidable truth – it influences every individual, organization, and association. Everybody needs to get a good deal on their tax bills. Everyone wishes somebody would deal smarty with the paperwork to save some money. To handle this job a tax professional is needed. A certified tax…

Smita
Digital Marketer’s Guide
Digital MarketingApr 8, 2019

Digital Marketer’s Guide

Aspire to become an expert digital marketer? This post will provide you ‘The Complete Digital Marketing Guide’ that entails every bit of information that should be known during your voyage to learn digital Marketing practices. We promise if you read this post till the end, you will be no less than…

Smita